Estudio de caso nº 8: CAFÉS NOVELL
Silvia Ayuso
December 2015
The objective of the case studies “CSR in international business” is to analyse the path of a company with regard to the development and implementation of its CSR policy, both in its country of origin as well as in work centres located in other countries. The present document aims to examine the CSR strategy and actions of Cafes Novell, a company that sells coffee, and to identify some of the success factors of the model used by the company under study.