Estudio de caso nº 5: BBVA

CSR IN INTERNATIONAL COMPANIES: BBVA

Silvia Ayuso
Daniel Arenas

February 2012

 

The objective of the case studies “CSR in international business” is to analyse the path of a company with regard to the development and implementation of its CSR policy, both in its country of origin as well as in work centres located in other countries. In this sense, the present document intends to examine the CSR strategy and actions of BBVA, a company of the financial sector with operations in 32 countries, and to identify some of the success factors of the model used by the company under study.

Download PDF

OTHER CASE STUDIES

Estudio de caso nº 7: AGBAR
The present document intends to examine the CSR strategy and actions of Agbar, a company dedicated to integrated water cycle management with operations in 22 countries [...]